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The Grand Social Media Experiment. We learn by doing.


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Social Media Can Also Improve Relationships

Social networking (and other technological advances) has altered how we stay connected to friends, make purchases, network with colleagues, and find out what’s going on in the world. It has been known to destroy relationships by rekindling past flames, beginning covert affairs, replacing face-to-face intimacy with imaginary online closeness, revealing too much information, and cyber-stalking to ease or confirm jealousy.

Some things to remember that will help keep relationships running smoothly online (and offline) are:

  • Anyone involved in a committed adult relationship shouldn’t be afraid to be public about their status on Facebook or other social media sites.
  • Your partner should be your friend on social media sites. If you can’t see what each other shares publicly online, this could be a sign of impending trouble.
  • Reminisce only briefly with past loves. Anything any more than that could put distance between you and your significant other.
  • Never vent personal information online when you’re angry. In fact, never do it offline either. Give yourself time to assess the situation and address it without pointing blame.
  • Online content is permanent! Even if something posted is deleted (and forgotten), it isn’t really. Nothing ever permanently goes away, and you don’t want it to resurface when you least expect it.
  • Don’t over-share. A better way to learn about people is to have face-to-face conversations. Also, don’t publicize every little detail about your relationships and personal life online.

Often, social media does couples more harm than good. However, social media can also be a positive thing that fortifies bonds between partners. Social media is a great way to connect and encourage loved ones during the workday, or whenever they are away. Anytime you can stay connected and increase communication will benefit a relationship.

Here are some fun ways to stay connected and put a smile on that important someone’s face during times when you are apart. Use social media to:

  • Remember the good times by reminding them of a special moment you shared.
  • Express thankfulness for kindnesses they’ve shown you and for their friendship and love.
  • Make them laugh with a funny meme or other online content that you think they will enjoy.
  • Just say “Hello” or send a smile (emoticon).

A celebrity who does an awesome job of showing his wife how much she means to him and is an inspiration to us all is Aaron Paul of Breaking Bad. He just might be the most perfect husband ever, complimenting his wife Lauren Parsekian every chance he gets. Read about this very-much-in-love couple here: http://www.huffingtonpost.com/2013/10/03/aaron-paul-wife_n_4032479.html. Awwwe!!

Remember—you have the power to build and maintain quality relationships. The golden rule, “Do unto others as you would have them do unto you,” is excellent advice; it is as powerful now as it was c. 2000 BC, “Now this is the command: Do to the doer to cause that he do thus to you.” (http://en.wikipedia.org/wiki/Golden_Rule)

What are you waiting for? Go reach out to your special someone!

—Laura

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7 Days of Blogging – #7 – To Learn

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So my 7 days of blogging turned into 7 days spread out over 10, but I finished my challenge! Here is my blog #7 entitled To Learn…

I spent most of the last year of my life learning. It started in December last year, when I heard from the MN Workforce Center of a social media class I could take at Takoda AIOIC – Institute of Higher Learning. I knew I wanted to up my skill set, so I signed up. In January, I took the class and through it, learned of the Public Relations Specialist Program they also offered.

I always thought that public relations was about having to be in front of a camera (I am absolutely a behind the camera kind of gal!), but soon realized I that had actually been doing public relations for the past 20+ years of my life in one capacity or another. I jumped at the chance to enter the program after hearing about the classes involved: Creative Writing, Writing for Public Relations, Public Speaking, Marketing, Graphic Design, Fundraising, Event-Planning, more Social Media to name a few.

It was a fun scavenger hunt and scramble to put together my past grades from high school to various universities, do some required testing and gather other required documentation to enter the program. I managed to get everything in by the deadline and finally started in March.

Education is the most powerful weapon which you can use the change the world.

 ~Nelson Mandela

 

We were a cohort of nine to start, and five of us who started together, ended the program together. Four of the original group left the program and two other lovely individuals had started before us but had to take a break for a block, and rejoined with us in the second block. We were the Super 7 throughout our second block, and part of the third. Unfortunately one of the seven, again had to leave. Still following? The six that made it through are from different personalities, races, cultures and walks of life, and each one is a creative, beautiful and extremely strong woman.

I cannot speak for the others, but now that the program is at conclusion, I am proud of what we all accomplished together and separately. There were some tough times and each of us had our individual struggles on top of accomplishing a 2-year program in 9 months, but I think we all learned about many topics that will bring us further in life. Plus we developed friendships in a unique experience that had us spending more time with each other than our own families in the past months.

I can also personally say that I learned a lot about myself as well. This has been such a positive experience for me in that I have learned many new skills, skills that I am already putting to use in my internship, my personal social media plan and building my website. More importantly, I rediscovered pieces of me that were “sleeping,” and I am very glad they woke up. I feel empowered and have the strength to “get out there.” I may have feelings of anticipation but I am not afraid. I am ready for new challenges.

Thank you to my fellow cohort, thank you to the instructors that taught me so much, and thank you to the wonderful staff of Takoda… I could not have done it without you.

~Christine Dietsche


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13 Ways to Increase Your YouTube Views

YouTube-icon-full_colorThere are a few simple things you can do to make your videos stand out and get more views. The next time you get ready to upload a video, follow these tips:

  1. Quality is quintessential
    If you want your video to do well, it… Has. To. Be. Good. The more interesting your content, and the more creatively you shoot and edit your video, chances are better of viewers liking and sharing it.
  2. Titles, tags, and text
    Use keywords in your titles, and also include them in the video’s description and tags. This will make it easier for your video to show up in searches. In addition, you can caption your videos (YouTube can do this automatically—sometimes with very funny results—or you can do it manually. You can even edit the automatic captions). Anywhere there is text, it is searchable.
  3. Timely topics
    Upload videos about current trends or news topics. Videos based on world topics, parodies or covers of popular songs, spoofs of celebrity gossip, and product tutorials or demos are a few examples of view-worthy videos.
  4. Create continuously
    Your subscribers and viewers look forward to your future videos. Create content regularly. The more videos, the more views. They don’t have to be lengthy; approximately 80% of online videos are less than one minute long.
  5. Authentic concentric
    Commit to authenticity from the start of your video to the final edit. Your video should reflect what you consider to be important. You can’t predict what will resonate with others, but you will have a style and content your viewers can rely on and you can be proud of.
  6. Produce playlists
    You improve your chances of getting views by putting your videos together in a playlist. After one of your videos finishes playing, the next one in the playlist will automatically start. Also, playlists make your YouTube channel more user friendly, as videos are organized into logical groups.
  7. Sharing is caring
    Use Facebook and Twitter to tell your friends and followers about your new video. Post something interesting about its content in the message. You can do this more than once—just be sure to change the message content.
  8. Respond rapidly
    When you receive comments, respond as soon as you can. Thank viewers for watching, answer questions. Respond to all comments, both good and bad. Engage with your viewers.
  9. Advise the audience
    Tell your viewers to take action. Ask them to leave a comment, like your video, share it on Facebook, or do whatever you want them to do. State it in the video, or write it in the description.
  10. Add annotations
    Take advantage of YouTube’s annotations feature in the editing area. You can use annotations to let your viewers know of additional information important to your video, make something more clear, or give a call to action (like subscribing). You can put annotations anywhere you want on the video.
  11. Location, location, location
    Post announcements of your new video (see tip #6) everywhere you can online, and embed your video on your blog, website, etc. and allow others to do the same. When a video is embedded, it plays on the site where it’s located, but it’s played through your YouTube channel.
  12. Game on!
    People love contests and being rewarded for something easy—like watching a video. Let your fans know that when your video reaches a certain number of views, you’ll release a follow-up “secret” video or other exclusive content. You can even involve them in coming up with ideas for your next video.
  13. Google+ presence
    What you do on YouTube ties into your Google+ profile. Videos you upload show up here, as well as your replies and any comments you make. If you want to develop good YouTube viewership, you should be active on Google+. Add new people to your G+ circles, follow some pages, and start interacting. The more people you connect with, the better.

 

YouTube is an amazing community! Good luck to you and post great videos!

—Laura


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5 Things I love About Social Media

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I started using social media several years ago and I went on a social media hiatus. After I began using social media again, I have discovered some things I like about social media right now.

  • Social media is my number one place for inspiration and brain storming. When you’re into fashion like me, I keep up with what’s trending in the fashion world because it is forever/rapidly changing. I can also find out great new ideas and ask suggestions on how to do something.
  • Social media is my entertainment hub. I find out and explore new artists, music, videos, books and lots more. All which are accessible through YouTube, Facebook, Tumblr and Twitter.
  • Social media is my news board. Twitter is a great source to get fast news on just about everything, sometimes even at a faster pace than the traditional news platform.
  • Social media is a place for me to have my own voice. Home and work might not be enough for you to express yourself. With social media you can say what you want and have friends who are millions of miles away, but you can interact with on Twitter and Facebook. You might be uncomfortable speaking in public, but when you are online you are free to speak your mind. Being an introvert doesn’t really matter because you are in the comfort of your own home.
  • Social media is free!! , well after you pay for your internet subscription. Majority of social platforms out there do not charge people for using it. Who wouldn’t like free stuff? Social media being free makes it a great source to promote your brand for almost nothing, if done right.

I love all the opportunities social media gives me, from it being free to being my source of inspiration. I’m sure you have the things you love about social media. Please comment below with some of the things you love about social media.


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The Joys and Pains of Social Media

I was familiar with Social Media; however, thanks to my Public Relations Specialist Program my learning curve is continually growing. Each time I am online there is always something new, something old, something bold and something sad. You get my point. That is the life of Social Media. And boy, what a life it can be for some of us. That is why it is the Joys and Pains of Social Media.

The delight of Social Media is endless. Connecting with friends from the past via Facebook and finding people with the same interests through meet up groups. Not to mention you can share your favorite link with a friend and they will receive the information in a matter of minutes or seconds.

Marriages, friendly competitions and trash talking, do it yourself videos, global conversations, encouraging people you have never met and learning new recipes. You can even connect with your favorite athlete or celebrity. There is so much information on the World Wide Web people have stopped going to the library(I do not recommend this).The joys of Social Media is endless. I never thought I would enjoy online shopping, but I do. There are more product and colors to choose from. At times I feel like a kid in a candy store.

As usual the when “good” is happening it seems “bad” is lurking nearby. Social networking sites are filled with haters and other dangerous people. So be cautious of the cyberbullies, child predators (if you have children that use the internet), and con artists and so on. These people seem to receive pleasure out the pain the dump on people. You cannot stop all of them. The best anyone can do is to educate themselves about the dangers.

Social Media is a wonderful resource that enhances the lives of individuals. Let’s make the experience it beneficial and not detrimental for all.


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Social Media Restaurant Menu

As I ponder Social Media, one thing for sure is that it is omnipresent. Since enrolling in the Public Relations Specialist Certification program at Takoda Institute American Indian OIC, I come to enjoy Social Media. That got me to thinking, what if there was a restaurant that had its meals and beverages named after social networking sites? Well, I have decided to do that. Just for giggles I have comprised a Social Media menu. The list is not exhaustive. I did not have time to list too many ingredients, that would require lots of time that I do not have, plus I will leave that to you, the readers. Also, this will menu will give each of you an opportunity to explore new social media networking sites. The social networking sites are in bold print.

 

                                     Beverages

       Specialty Drinks                                                                      Soda
        MocoSpace Latte                                                            Skyrock Ginger ale
        LiveMocha Latte                                                             Skoob Root beer
        Influenster Coffee                                                          Hyves Cream Soda
        Ibibo Vanilla Espresso                                                     Gogoyoko Mist-Lemon Lime Soda

                                      Sandwiches

Mouthshut.com-your choice of Chicken, Turkey or Beef
Spring Me– Vegetarian sandwich served with Cheddar, Mozzarella or Swiss
Meet up– Italian Sausage (Spicy, Mild or Hot), Bacon, Ham, Pepperoni
Stickham– Grilled Cheese- your choice of Ham or Turkey or just cheese
Mubi– Grilled Chicken with vegetables

                                        Entrees

Sound Cloud– Baked Chicken served with light fluffy mashed potatoes and vegetable
MOG Stew-Chicken, Turkey or Beef served with hot water cornbread
Ravelry Chops-Pork Chops served with roasted potatoes and vegetable
Taringa!– Mexican Meatloaf served with Cilantro Lime Rice or Mexican Mashed Potatoes and vegetable
Shelfari– Fried Chicken served with mashed potatoes and vegetable

                                        Desserts

Goodwizz Sundae-Vanilla ice cream sundae served with your choice of fruit toppings (Strawberry, Pineapple, Blueberry) and Hot Fudge
Wooxie– Moist slice of three layer chocolate
Yammer-Slice of apple pie served with vanilla ice cream and a splash of cinnamon

I had a fun time compiling my Social Media Restaurant menu. Do forget to visit a few of the websites you might learn something new.


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Social Media Late Adopter

I am not ashamed to admit that when it comes to Social Media, I previously wore the Scarlet Letter as a Late Adopter. It wasn’t that I was intimidated by it. I do not think I truly understood the benefits and I certainly did not buy into the hype. Working in retail management for over ten years, I did not interact with a lot with the Social Media channels, but I enjoyed surfing the net.
I recall my talks with family and friends regarding Facebook. They would say “Kim, people are asking about you, so should think about creating a Facebook account.” For the longest time during the conversations I had with family and friends, Facebook would somehow make its way into the discussion. For months, my response was always the same, I did not want to be bothered and no one is looking for me. Obviously neither of those statements was true.
Finally after months of Facebook beatdown exchanges, I threw in the towel, waved the white flag and created an account. I also shamefully admit my mom had established an account long before I did.
Once I started living the Facebook life (minus a profile picture, I still get nagged about that), I thought to myself this is a neat concept. I began trying to find everyone from my past that really left a lasting impression in my life. The unfortunate fact I had to face is that sometimes the impact was not reciprocated. I will say that bothered me. Also an important reminder is that many years have elapsed since I last talked to these friends and we no longer have that much in common. But the memories we shared will always have a place in my heart.
Facebook is neat in too many ways to name; however, here are a few of my favorite things. I enjoy seeing my friends children grow into adulthood, old and new pictures and sharing the old school music videos.
I even ventured out and created a LinkedIn account. As the lyrics from the 1970’s Jefferson’s sitcom “I’m moving on up, I finally got my piece of the (Facebook/LinkedIn) pie.”
I took advantage of a government sponsored Public Relations Specialist nine month certification program. One of the courses that I am currently enrolled in is Social Media. It is one of my favorite classes on the curriculum. It required that I utilize Twitter, Pinterest, create a blog as well as Facebook. I will admit some fear had set in, because tweeting, pinning and blogging (I am speaking the social media language yall) was not something I was comfortable with. Now, that is not the case, I feel confident and comfortable using the channels. Really once you get started it is not difficult.
As great as Social Media is, it has it problems. There is cyber bullying, lies, hoaxes, racist sites, and some celebrities I wish would give the world and the Social Media channels a break. Their so many inappropriate sites I cannot name them all. Just remember to use your built in sensory and filter skills to separate the good from the evil. You noticed I did not use the word “bad.” The reason for this is that the word “bad” is too nice of a word to describe the hot mess and foolishness that is oozing out on the World Wide Web.
Despite its misgivings, I encourage everyone to give Social Media a try. It is a wonderful tool to assist you in every aspect of your life. Whether it’s a meet up group or you are trying to find a tasty recipe for that tired “baked chicken” dish. Do not let your age or lack of education be a barrier. There is help for anyone at any level. Research your area libraries, colleges and universities for information on upcoming classes or workshops. Remember…you have nothing to lose, but everything to gain.