5oci4lm3di4101

The Grand Social Media Experiment. We learn by doing.

Choosing the right social media channel

Leave a comment

I think the general rule for these decisions is to choose two or three channels and do them well. If an organization tries to force themselves to use too many channels it may be difficult to attend to them and keep them fresh. 

You could start with the channels people in your organization are comfortable using already. That will remove the learning curve trying to get the right tone as to what and how you post. If these couple channels are getting good engagement and generating feedback and comments, stick with them. If it’s not reaching the audience you want, you could venture into another channel and see if that strikes a chord. BP

Advertisements

Author: 5oci4lm3di4101

We're a class learning about the ins and outs of social media. We learn by doing.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s